According to Realtor.com’s 2025 Home Trends Report, WaterSense fixtures saw a 290% increase in listing mentions year-over-year—making them the #1 fastest-growing home feature heading into 2025. Net-zero ready homes and EV charging aren’t far behind.
What’s driving this shift? Today’s buyers want homes that save money, conserve resources, and reduce environmental impact. WaterSense-certified fixtures use at least 20% less water, leading to lower utility bills without sacrificing performance.
Meanwhile, infinity-edge pools dropped 25% in mentions—still a luxury marker at $2.9M median price, but clearly not the priority it once was.
If you’re thinking about selling, here’s what this means: highlighting efficiency upgrades like low-flow fixtures, EV charging, or energy-efficient systems can make your home stand out. Even modest investments in sustainable features are resonating with a wider pool of buyers who prioritize long-term savings and eco-conscious living.
The takeaway? Luxury is evolving—and efficiency is now part of the baseline expectation.
